Introduction
The website [www.eileenlights.com] is a service provided by Eileen Lights Pvt. Ltd which has its
registered office at central Delhi, daryaganj, Delhi 110006. Eileen Lights Pvt. Ltd and its
subsidiaries and affiliates (collectively, “Eileen Lights” or “we” or “us”), respect your concerns
about privacy. This Privacy Notice describes the types of personal information we collect, how
we store, handle and use the information, with whom we share it, and the choices you can make
about our collection, use and disclosure of the information. We also describe the measures we
take to protect the security of the information and how you can contact us about our privacy
practices. This Privacy Notice is incorporated in the Terms of Use and therefore governs your
use of the EILEEN LIGHTS websites and/or any services offered by EILEEN LIGHTS. By visiting
the EILEEN LIGHTS websites and/or utilizing any services offered by EILEEN LIGHTS you
agree to and accept the then current practices and policies governing your use of the EILEEN
LIGHTS websites and/or utilizing any services offered by EILEEN LIGHTS. Further, by accepting
this Privacy Notice, you consent to the manner of collection, handling, usage, disclosure and
transfer of your personal information as set out in this Privacy Notice.
The phrase “personal information” refers to any information by which you or the device you are
using to connect to the Internet can be identified.
Information we collect
We may obtain personal information about you from various sources, including this website and
other EILEEN LIGHTS websites (this includes any information that you may provide (i) while
registering as a member, (ii) engaging in transactions, (iii) searching products and/or services,
etc.), mobile applications, when you call or email us or communicate with us through social
media, or when you participate in chats, forums, opinion polls, surveys, bulletin boards,
discussion boards or in events or other promotions. We also may obtain information about you
from our parent, affiliate or subsidiary companies, business partners and other third parties.
The types of personal information we may obtain include:
- Your contact information (such as name, Twitter handle, postal and email address, or phone
number) - Contact information of friends or other people you would like us to contact
- Username and password for the account you may establish on our sites
- Your billing address
- Your shipping information (including the shipping address and phone number) or shipping
information of other people to whom purchases have been shipped at your request - Demographic information (such as age, date of birth and gender)
- Outbound Calls: We will be using a third party platform for outgoing calls.
- Information you provide by interacting with us through social media, including photographs
- Location information, such as the real-time geographic location of the device on which you
install our mobile applications - Shopping behavior and preferences, and a record of the purchases you make on our
websites and product searches conducted by you - Other details that you may submit to us or that may be included in the information
provided to us by third parties (for e.g. updated delivery addresses provided by our carriers,
etc.)
In addition, when you visit our websites or use our mobile applications, we may collect certain
information by automated means, such as cookies and web beacons. A “cookie” is a text file that
websites send to a visitor‘s computer or other Internet-connected device to uniquely identify the
visitor’s browser or to store information or settings in the browser. A “web beacon,” also known
as an Internet tag, pixel tag or clear GIF, is used to transmit information back to a web server.
We also may use third-party website analytics tools (such as Google), that collect information
about visitor traffic on our sites and mobile applications. The information we may collect by
automated means includes:
- Information about the devices our visitors use to access the Internet (such as the IP address
and the device, browser and operating system type) - URLs that refer visitors to our sites
- Dates and times of visits to our sites
- Information on actions taken on our sites (such as page views and site navigation patterns)
- A general geographic location (such as country and city) from which a visitor accesses our
websites - Search terms that visitors use to reach our sites
How we use the information we collect
We may use the information we obtain about you to:
- Register you for membership at our websites, and manage and maintain your account on
the sites - Provide products or services you request
- Process, validate, confirm, verify, deliver and track your purchases (including by processing
payment card transactions, [arranging shipping and handling returns and refunds, and
contacting you about your orders, including by telephone) - Maintain a record of the purchases you make on our sites
- Respond to your questions and comments and provide customer support
- Communicate with you about our products, services, offers, events and promotions, and
offer you products and services we believe may be of interest to you - Enable you to communicate with us through our blogs, social networks and other
interactive media - Publish your testimonials about EILEEN LIGHTS, including on our websites and blogs, and
on social networks (if we choose to publish your testimonial, we will include only your first
name, last initial, city and state) - Manage your participation in our events and other promotions
- Tailor our products and services to suit your personal interests and the manner in which
visitors use our sites, applications and social media assets - Operate, evaluate and improve our business and the products and services we offer
- Analyse and enhance our marketing communications and strategies (including by
identifying when emails sent to you have been received and read) - Analyse trends and statistics regarding visitors’ use of our sites, mobile applications and
social media assets, and the purchases visitors make on our sites - Protect against and prevent fraud, unauthorized transactions, claims and other liabilities,
and manage risk exposure, including by identifying potential hackers and other
unauthorized users
Enforce our Website Terms of Use and Product Policies
- Comply with applicable legal requirements and industry standards and our policies
In addition to the data uses described above, we may use the information collected through
cookies and other automated means to uniquely identify the electronic shopping basket you may
create on our sites and enable you to retrieve shopping baskets you previously created. We also
may use cookies to identify and authenticate visitors.
We may combine the information we collect with publicly available information and information
we receive from our parent, affiliate or subsidiary companies, business partners and other third
parties. We may use that combined information to enhance and personalize your shopping
experience with us, to communicate with you about products, services and events that may be of
interest to you, for other promotional purposes, and for other purposes described in this section.
We also may use the information we obtain about you in other ways for which we provide specific
notice at the time of collection.
Online advertising
On our websites, we may collect information about your online activities to provide advertising
about products and services tailored to your individual interests. You may see certain ads on this
and other EILEEN LIGHTS websites because we participate in advertising networks. Ad
networks allow us to target our advertising to users through demographic, behavioral and
contextual means. These networks track your online activities over time by collecting information
through automated means, including through the use of cookies, web server logs, web beacons
and other methods. The networks use this information to show you advertisements for EILEEN
LIGHTS and our business partners that are tailored to your individual interests. The information
our ad network vendors collect includes information about your visits to websites that participate
in the vendors’advertising networks, such as the pages or advertisements you have viewed, and
the actions you take on the sites. This data collection and ad targeting take place both on our
websites and on third-party websites that participate in the ad networks. This process also helps
us track the effectiveness of our marketing efforts.
Information we share
We do not sell or otherwise disclose personal information about you, except as described in this
Privacy Notice.
We may share the personal information we collect with our parent, affiliate and subsidiary
companies, business partners, franchisees, marketing agents, ad network vendors and their
participants, and other third parties for the purposes described in this Privacy Notice, including to
communicate with you about products and services, offers, events and promotions that we
believe may be of interest to you. We may also share personal information with our service
providers who perform services on our behalf. On your behalf Eileen Lights holds the right to use
your particulars for forwarding/returning your order.
These service providers are not authorized by us to use or disclose your personal information
except as necessary to perform services on our behalf or comply with legal requirements. We
also may disclose information about you (i) if we are required to do so by law or legal process
(such as a court order), (ii) in response to a request by law enforcement authorities for the
purposes of verification of identity, prevention, detection, investigation including cyber incidents,
prosecution and punishment of offences or (iv) when we believe disclosure is necessary or
appropriate to prevent physical harm or financial loss or in connection with an investigation of
suspected or actual illegal activity.
We also reserve the right to transfer personal information we have about you in the event we sell,
merge or transfer all or a portion of our business or assets. We would not be obliged to provide
you with a prior notice of such sale, merger or transfer and you hereby consent to the
consequent transfer of your personal information to the transferee entity. Following such a sale,
merger or transfer, you may contact the entity to which we transferred your personal information
with any inquiries concerning the processing of that information. In the event of our bankruptcy,
insolvency, administration or enforcement of any of our creditors’ rights generally which lead to
any such similar action, we would not have control over the manner in which your personal
information is used. In such an event your personal information may be treated as any other
asset of ours and maybe transferred to or shared with any third party and may be used in a
manner not contemplated in this Privacy Notice without obtaining your consent or having
provided a notice to you.
Your choices
We offer you certain choices about what information we collect from you, how we use and
disclose the information, and how we communicate with you.
You may withdraw any consent you previously provided to us or object at any time on legitimate
grounds to the processing of your personal information. We will apply your preferences going
forward. In some circumstances, withdrawing your consent to EILEEN LIGHTS use or disclosure
of your personal information will mean that you cannot take advantage of certain EILEEN
LIGHTS offerings or site features. Here are the choices we offer:
Sharing Information with Business Partners
You may direct EILEEN LIGHTS not to share your personal information with our business
partners for those partners’ own purposes. To do so, please email us at
[email protected] If you opt out, we will continue sharing your information as otherwise
described in the “Information We Share” section of this Privacy Notice, including with our
franchisees and service providers, to fulfil your requests and to comply with legal requirements.
Marketing Emails
You may choose not to receive marketing email and promotional communications from us by
clicking on the unsubscribe link in the marketing emails or by adjusting your email preferences
using the online account you may establish on our sites.
Geo-Location Information
When you use a EILEEN LIGHTS application on your mobile device, you may choose not to
share your geo-location details with us by adjusting the device’s location services settings. For
instructions on changing the relevant settings, please contact your service provider or device
manufacturer.
Cookies
Most browsers will tell you how to stop accepting new cookies, how to be notified when you
receive a new cookie, and how to disable existing cookies. Please note, however, that without
cookies you may not be able to take full advantage of all of our sites’ features. In addition,
disabling cookies may cancel opt-outs that rely on cookies, such as web analytics or targeted
advertising opt-outs.
You may not choose to opt-out of non-promotional communications. If you wish not to receive
any non-promotional communication from us, you may choose to terminate your account with
EILEEN LIGHTS.
Acccess and correction
You may obtain a copy of certain personal information we maintain about you or update or
correct inaccuracies in that information using the online account you may establish on our
websites. In addition, if you believe other personal information we maintain about you is
inaccurate, you may request that we correct or amend the information by contacting us as
indicated in the “How to Contact Us” section of this Privacy Notice. If we deny an access request,
we will notify you of the reasons for the denial.
Links to Other Websites
Our websites may contain links to other sites for your convenience and information. These sites
may be operated by companies not affiliated with EILEEN LIGHTS. Linked sites may have their
own privacy notices, which you should review if you visit those websites. We are not responsible
for the content of any websites not affiliated with EILEEN LIGHTS, any use of those sites, or
those sites’ privacy practices.
Data transfers
When we obtain personal information about you, we may process the information outside of the
country in which you are located. The countries in which we process the information may not
have the same data protection laws as the country in which you are located. We will protect your
information as described in this Privacy Notice.
How We Protect Personal Information
We maintain administrative, technical and physical safeguards designed to assist us in protecting
the personal information we collect against accidental, unlawful or unauthorized destruction, loss,
alteration, access, disclosure or use. For example, we use Secure Sockets Layer encryption to
protect certain of your purchase information while in transit.
Please note that no electronic transmission of information can be entirely secure. We cannot
guarantee that the security measures we have in place to safeguard personal information will
never be defeated or fail, or that those measures will always be sufficient or effective.
To further protect yourself, you should safeguard your EILEEN LIGHTS account user name and
password and not share that information with anyone. You should also sign off your account and
close your browser window when you have finished your visit to our sites. Please note that we
will never ask for your EILEEN LIGHTS account user name or password via email.
Children’s Privacy
EILEEN LIGHTS does not direct its websites to children under the age of eighteen. We require
registered users of the site to be at least eighteen years old. If we learn that a user is under
eighteen years of age, we will promptly delete any personal information that the individual has
provided to us.
Updates to this privacy notice
This Privacy Notice may be updated periodically and without prior notice to you to reflect
changes in our personal information practices. We will post a prominent notice on our websites to
notify you of any significant changes to our Privacy Notice and indicate at the bottom of the
notice when it was most recently updated.
How to contact us
If you have any questions or comments about this Privacy Notice, or if you would like us to
update information we have about you or your preferences, please contact us by email at
[email protected]
